Online Media – Sales & Marketing Strategy – Random Rants

Online Advertising

Why Every Business Should Use Social Media

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Social Media Marketing & Your business Part 1

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As I was surfing the net, also known as “Youtube”. I came across this video, which explains Social Media and your business in simple words. Those of you that do not know what Social Media Marketing is, should take some time to watch this video. Now that everyone from young teens to babyboomers have access to the internet, and phones with internet capabilities.

You have no choice but to put your business on the internet. Social Media has grown a lot since the hay days of AOL chat rooms and sites like tribe and friendster in 2002. Myspace launched in 2003, and dominated the social networking space. Now these days, it seems there are endless choices for a social networking site to call your social community; and or virtual home.

To be continued…………………………………………

Posted by: Chris Cottle aka The Cottle


Black Friday 2009 – ThanksGiving meets advertising

'Eat Ham' Turkey

With thanksgiving just a day away. What are advertisers and marketers doing to prepare for black Friday? Has anyone seen any interesting ads they would like to share?

I came across this site this morning. Black Friday Ads Check it out when you get a chance. It’s amazing how hectic this day can be. People standing in long lines in the cold early morning of Black Friday.

Driving past target, you would think The Doors were having a reunion concert with the Rolling Stones . Let me know your thoughts on this post and feel free to ask me any questions that come to mind.

As always,

The Cottle


CPV (Cost Per View) Marketing

magnifying-glass

What is everyones thoughts and experiences in running online ad campaigns via the CPV (Cost Per View) Pricing Model? I want to hear the pros and cons that everyone has.


Interactive Ads on the Streets with Jameson Whisky using live text

jamesonl

I found this article quite interesting. A traveling ad with live text to interact with a the live passer by audience. Very cool. Created by Omnicom’s TBWA/Chiat/Day New York on behalf of Pernod Ricard’s Jameson Irish Whiskey.

This is very original, and i see alot more of this happening in 2009. What are everyone’s thoughts on this one? The link is below for you to check out.

http://www.mediapost.com/publications/?fa=Articles.san&s=96116&Nid=50118&p=988080

CC


Your thoughts on Online advertising?

chimpanzee_thinking

I want to ask everyone out there from a consumer point of view. What are the pros and cons of the online advertisements you see out there today? Do you prefer email versus banner. Do you find sites that offer incentives like a free Ipod deliver relevant ads to you as the consumer?

Feel free to give me your thoughts on this. With this day and age, technology is getting better and better everyday. Companies are able to behavioral target to consumers with greater accuracy. Do you find that creepy? I do at times myself. =)

Bring it on.

Best,

Chris Cottle


Online Lead Generation and Coregistration

lead_generation

I work in this space, and would really like to get an idea of everyones thoughts on the subject. Coreg tends to get a bad rep, and I have a good understanding on why.

I would love to get feed back from those that have tried it in the past or have been thinking about trying it sometime soon or in the future for their business.

Bring it on. =)

Best,

Chris Cottle


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